Phil Spencer, as always very active on his Twitter profile, has answered few questions from fans who talked about the strategy adopted by Microsoft in recent years, focusing in particular on marketing agreements with third party studios.
Phil Spencer is a very special character. He tends to be very active on social network of Twitter and does not hold back from responding to questions from his followers.
The head of the Xbox division has said that currently his company is not interested in making advertising partnerships with software companies. This kind of agreements, in fact, does not fall into the plans of Microsoft, which instead is working on the long-term in order to support the developers, offering innovative first party titles and create the best gaming ecosystem.
Meanwhile, details on the expected lineup for E3 2017 is still not given from Microsoft, whose conference of June 11 will focus largely on Project Scorpio probably confirming it to be delivered by 2017.
@BergTonyXbox It’s all just business. We have a long term vision for Xbox and we are building towards that. Marketing deals are great but not the strategy
— Phil Spencer (@XboxP3) May 23, 2017
@BeastFireTimdog Build around gamers and games. Create the best place to play, respect the players, focus on devs, build innovate 1P games
— Phil Spencer (@XboxP3) May 23, 2017
@Vonbedda @BergTonyXbox That’s our focus.
— Phil Spencer (@XboxP3) May 23, 2017
